Marketing Operations Lead — United States

For our client, we are seeking a Marketing Operations Lead to join the team of a leader in the Real Estate & Construction space.

This role will own the core marketing operations function, with a strong focus on the marketing technology stack, process optimization, and performance visibility. The ideal candidate will partner closely with cross-functional teams to improve efficiency, strengthen data quality, and support smarter marketing decisions. This is a highly collaborative role for someone who can combine systems expertise, analytics, and operational discipline to help scale marketing execution.

Location: Remote

Compensation: $140,000 – $178,000 annually

Responsibilities

• Own and optimize the marketing tech stack, with a focus on HubSpot

• Design and enhance marketing processes for efficiency and speed

• Build and maintain accurate analytics and reporting frameworks

• Lead cross-functional projects to coordinate timelines and deliverables

• Identify and implement AI tools to improve marketing productivity

• Manage lead scoring and lifecycle automation in HubSpot

• Serve as the go-to expert for MarTech inquiries and training

• Ensure high data quality across marketing and CRM systems

Qualifications

• 5+ years in marketing operations

• Expertise in HubSpot administration, with certifications preferred

• Experience with marketing analytics and reporting frameworks

• Demonstrated ability to lead cross-functional projects

• Hands-on experience with AI tools in marketing workflows

• Strong process design and documentation skills

• Excellent communication skills for non-technical audiences

Benefits

• Flexible work environment

• Opportunity to work with cutting-edge AI tools

• Collaborative culture across teams

• Professional development opportunities

• Chance to influence marketing strategy and processes

• Involvement in high-impact projects with cross-functional teams

Our client is an equal opportunity employer. We encourage you to apply even if you don’t meet every qualification—your background could be exactly what this team needs.