Digital Marketing Manager — Hurst, TX

• Role: Digital Marketing Manager

• Location: Hurst, TX, US

• Payout: $75,000.00 - $95,000.00 (plus annual performance bonus and comprehensive benefits)

Role Overview:

We are seeking a creative and metrics-driven Marketing Manager to direct digital marketing campaigns, lead generation strategies, brand positioning, and local community events.

Key Responsibilities:

• Develop and execute integrated multi-channel marketing campaigns spanning paid digital ads, SEO, social media, and direct mail.

• Manage local SEO, Google Business Profiles, website content, and online review generation to dominate local search rankings.

• Track cost-per-lead (CPL) and return on ad spend (ROAS) across PPC channels (Google Ads, Meta, local service ads).

• Coordinate company participation in regional home & garden shows, neighborhood sponsorships, and community festivals.

• Partner closely with sales leadership to optimize lead qualification pipelines, CRM workflows, and customer follow-up campaigns.

Required Skills & Qualifications:

• Bachelor's degree in Marketing, Advertising, Business, or Communications.

• Four or more years of digital and local marketing experience, preferably within residential home improvement or construction.

• Demonstrated proficiency with Google Ads, Meta Ads Manager, Google Analytics 4, and SEO optimization tools.

• Experience utilizing CRM software (Salesforce, HubSpot, or JobNimbus) for marketing attribution and lead tracking.

• Legally authorized to work in the United States.

More About the Opportunity:

Lead the marketing vision for an expanding DFW residential exterior brand offering creative freedom, high performance bonuses, and full employee benefits.

Equal Opportunity Employer:

We hire based on skills and expertise. All qualified candidates are welcome regardless of background.

Apply Now!