Digital Marketing Specialist — Hoover, AL

Digital Marketing Specialist

A strong online presence takes more than posting regularly. It means understanding an audience, creating relevant content, and knowing how to keep a brand visible across digital channels. We're looking for a creative and commercially minded Digital Marketing Specialist to join our office team in Hoover, AL. This role offers the opportunity to work across digital campaigns, social media, content, and marketing performance while helping the team connect with customers online.

The Role

• Assist with planning and coordinating digital marketing campaigns.

• Create and schedule content for social media platforms.

• Help maintain website content and ensure information stays up to date.

• Research target audiences, online trends, and competitor activity.

• Support email marketing campaigns and promotional communications.

• Monitor campaign performance, engagement, and website activity.

• Prepare reports on digital marketing results and key performance indicators.

• Help maintain consistent brand messaging across online channels.

• Work with colleagues to develop ideas for upcoming promotions and campaigns.

• Keep digital marketing materials, content calendars, and campaign records organized.

What You'll Need

• Strong written communication and an eye for engaging content.

• Interest in digital marketing, social media, and online trends.

• Good organizational skills and attention to detail.

• Comfortable using computers, email, spreadsheets, and digital platforms.

• Analytical thinking and an interest in understanding campaign results.

• Ability to manage deadlines and work on multiple tasks.

• Creative, proactive, and willing to learn new tools and techniques.

• Previous experience in digital marketing, social media, or content creation is a plus, but training is provided.

Details

Full-time | On-site | Hoover, AL

Benefits include paid training, medical/dental/vision, 401(k) match, paid time off, and opportunities for advancement.

If you enjoy combining creativity with practical marketing work and want to develop your skills across digital channels, this could be an exciting opportunity to grow your experience.

Ready to get started? Apply today.