Programmatic Trading Manager — Cincinnati, OH
Зарплата не указана
ОткликнутьсяProgrammatic Campaign Manager
Own day-to-day execution of paid programmatic campaigns across a portfolio of brands, translating objectives and media plans into full-funnel strategies. Build and manage audience and inventory approaches, activate campaigns across programmatic platforms and channels, and drive continuous optimization based on performance analysis.
Key Duties
• Execute and optimize programmatic campaigns end-to-end, from strategy translation to delivery.
• Develop audience and inventory strategies aligned to funnel goals.
• Manage campaign setup and trafficking across programmatic platforms and channels.
• Analyze performance results and apply insights to improve outcomes.
• Collaborate with brand and media partners to ensure alignment and effectiveness.
• Continuously improve campaign operations and measurement practices.
Qualifications & Skills
• Strong understanding of programmatic advertising and full-funnel campaign concepts.
• Proficiency in performance analysis and optimization techniques.
• Ability to translate business objectives and media plans into executable campaign strategies.
• Experience coordinating with cross-functional brand and media partners.
• Solid knowledge of measurement, attribution, and campaign ops best practices.