Performance Marketing Manager — United States — LinkedIn — 4488518202

For our client, we are seeking a Performance Marketing Manager to join the team of a leader in the Retail & Consumer Goods space.

This role will own paid acquisition and retention performance across key digital channels, with a strong emphasis on budget accountability and measurable growth. The ideal candidate will bring a test-and-learn mindset, using AI-enabled workflows and modern optimization practices to improve campaign efficiency and reporting visibility. This position will also partner cross-functionally to strengthen how marketing systems, organic channels, and owned channels work together to drive outcomes.

The role is well suited for a self-directed marketer who can manage a high volume of experiments, adapt quickly to new acquisition opportunities, and help shape the evolution of channel strategy in a dynamic retail environment.

Location: Remote

Compensation: $120,000 – $140,000 annually

Responsibilities

• Oversee daily management of paid acquisition and retention across key digital channels

• Execute a high volume of creative and testing experiments proactively

• Directly manage budget accountability with performance-focused outcomes

• Utilize AI to enhance reporting and optimize channel workflows

• Collaborate with teams on integrating systems beyond ad management

• Investigate GEO/AEO as a new channel for acquisition strategy

• Enhance reporting visibility into organic and owned channel performance

Qualifications

• 5-7 years of experience running paid campaigns on major platforms like Meta and Google

• Strong capability in managing budgets and achieving performance metrics

• Familiarity with AI tools for campaign optimization and automation compliance

• Demonstrated initiative in managing campaign effectiveness without constant oversight

Benefits

• Full ownership of budget and performance responsibilities

• Work in an AI-forward environment that encourages innovative automation practices

• Opportunities for career development into multi-brand resource management

• Comprehensive benefits including paid time off and medical coverage in both the US and Canada

Our client is an equal opportunity employer. We encourage you to apply even if you don’t meet every qualification—your background could be exactly what this team needs.