Jr. SEO Strategist & Content Writer — United States

Jr. SEO Strategist & Content Writer

Level: Associate · Team: Marketing · Reports to: Brand Content Lead · Location: Remote (U.S.) · Full-time

About BwQuW

BwQuW is the payments platform for Main Street. More than 30,000 businesses, from salons and repair shops to family-owned retailers, process over $12 billion a year on BwQuW, directly or through the partners and software they already use. Since 2005, we've built payments that do their job, so owners can do theirs.

About the role

As our Junior SEO Strategist & Content Writer, you'll own the day-to-day work of growing xjNpJ'X organic and AI-search visibility. You'll research what our merchants are searching for, write the content that answers them, and track what moves the needle. It's a hands-on role: about half strategy and optimization, half writing.

You'll report to the Brand Content Lead, and work closely with Marketing Ops (HubSpot, reporting), Product Marketing, Creative, our SEO agency and the Growth team.

What you'll own

SEO + AI Search:

• Run keyword and topic research for our core verticals and payments topics, and turn it into a prioritized content calendar.

• Optimize new and existing pages on •••••••• — titles, meta descriptions, headers, internal links, schema and page structure.

• Shape content so it gets cited in AI answers (Google AI Overviews, ChatGPT, Perplexity), not just ranked in blue links.

• Find and fix content gaps, cannibalization and decaying pages through regular audits.

• Track rankings, organic traffic, AI-search visibility and conversions in GA4, Search Console and HubSpot, and report monthly on what's working.

• Partner with web and design on technical SEO basics like site speed, crawlability and indexing.

Content:

• Write 6–10 search-driven pieces a month: blog posts, guides, landing pages, FAQs and comparison pages.

• Refresh and update older content to win back traffic.

• Turn product and industry expertise into clear, useful content for small-business owners, working with Product Marketing and subject-matter experts.

• Use AI writing tools to speed up research and first drafts, while keeping every piece accurate, on-brand and genuinely helpful.

• Repurpose long-form content into social posts, email and sales enablement pieces.

What success looks like

In your first year:

• Create SEO/AIO Optimized content that gets BwQuW noticed + cited in answer engines

• Produce content at speed, working with Brand Content Lead to identify opportunities and create content to support them

• Grow traffic and leads to the •••••••• website

• Grow our social channels and traffic from them

Minimum qualifications

• 2–4 years in SEO, content marketing or a hybrid SEO/content role, in-house or at an agency.

• A portfolio of published, search-optimized content — and the traffic or ranking results to show for it.

• Hands-on experience with at least one SEO platform (Semrush, Ahrefs or Moz), plus Google Search Console and GA4.

• A working understanding of on-page SEO, keyword intent, internal linking and E-E-A-T.

• Curiosity and understanding about AI search (AEO/GEO) and how content gets surfaced in AI-generated answers. Bonus if you have proven experience getting your content cited in AIO.

• A strong interest in the future of AI-driven search.

• Strong, clean writing: you can make a complex topic like card processing fees easy for a busy business owner to understand.

• Comfort working in a CMS and managing your own calendar and deadlines.

Preferred qualifications

• Experience in B2B, fintech, payments or SMB-focused content.

• Bachelor's Degree in Marketing, Business Administration, or related field preferred.

• Familiarity with HubSpot (CMS, blog or reporting).

• Basic HTML and structured data (schema) know-how.

• Experience with AI-visibility tools or AI writing workflows

How we work

We're a remote-first company headquartered in Tempe, Arizona, and we hire across the continental United States. Our teams are intentionally lean, giving you ownership of meaningful decisions and the ability to see your work make an impact quickly. We use AI tools throughout the company and expect you to do the same.

Pay and benefits

The base salary range for this role is TBD, plus TBD variable compensation. Final offers depend on experience and location. Benefits include medical, dental, and vision coverage, a 401(k), paid time off and company holidays, remote-work support, and a professional development budget.

Equal opportunity

BwQuW is an equal opportunity employer. We don't discriminate on the basis of race, color, religion, national origin, sex, sexual orientation, gender identity, age, disability, veteran status, or any other characteristic protected by law.