Social Media Manager — Brooklyn, NY

Must be chronically online. Must know how to create exceptional content. And most importantly, must have a proven track record of growing social media accounts.

ZYdPZc bfYzS'W he78xR is looking for a highly creative, culturally connected, and results-driven Social Media Manager & Creative Content Producer to lead our digital strategy, grow our audience, build influencer relationships, and produce original, high-impact content.

We're not looking for someone who simply schedules posts, creates Instagram graphics, or follows trends after they've already gone viral.

We want someone who understands the internet as a culture, knows how to capture attention, and has successfully built and grown social media audiences.

If you've grown an account from 2,000 to 100,000 followers, built a highly engaged online community, or developed content that consistently reaches hundreds of thousands of people, we want to see your work.

What You'll Be Responsible For

Social Media Growth & Strategy

• Own and execute BwcCNV'e social media growth strategy across Instagram, TikTok, YouTube, LinkedIn, and emerging platforms.

• Develop and implement strategies to significantly increase followers, engagement, reach, and audience retention.

• Identify opportunities for organic growth through original content, collaborations, and platform-specific strategies.

• Analyze audience behavior, platform algorithms, and performance metrics to optimize content.

• Develop recurring content series and creative campaigns that attract new audiences and build long-term engagement.

• Establish measurable growth targets and report on performance.

Content Creation, Video Production & Filmmaking

• Conceptualize, script, film, direct, produce, and edit original video content.

• Create high-quality Reels, TikToks, YouTube Shorts, interviews, mini-documentaries, short films, and original digital series.

• Independently manage the creative production process from concept to final edit.

• Develop compelling storytelling formats designed to maximize reach, engagement, and audience retention.

• Produce visually sophisticated, culturally relevant, and highly shareable content.

Influencer Relations & Creator Partnerships

• Build relationships and collaborate with influencers, content creators, artists, and public figures.

• Leverage existing creator relationships to develop partnerships and original campaigns.

• Identify emerging creators and opportunities for collaborations.

• Coordinate influencer-led content, fundraising campaigns, and events.

• Expand BwcCNV'e visibility through strategic creator partnerships.

Who We're Looking For

1. You MUST have experience growing social media accounts.

This is a non-negotiable requirement.

We are looking for candidates who have personally developed and executed successful organic social media growth strategies.

You must be able to demonstrate:

• Social media accounts you have directly managed and grown.

• Starting follower counts versus current or final follower counts.

• The timeframe in which you achieved that growth.

• Specific strategies and content you developed that contributed to those results.

• Examples of high-performing content, including views, reach, engagement, and audience retention.

• Your individual role in achieving these results.

We want to see actual accounts, actual numbers, and actual results.

Experience maintaining an existing social media account without demonstrating measurable growth will not be sufficient for this position.

2. You MUST be chronically online.

We mean that as a professional qualification.

You understand internet culture, meme culture, niche online communities, emerging creators, and the constantly evolving language of social media.

You should be fluent in internet slang, Gen Z terminology, platform-specific trends, and digital culture.

You know what FYP, POV, GRWM, lore, canon events, rage bait, brainrot, engagement bait, and parasocial relationships mean—and understand how these concepts influence online engagement.

You recognize trends before they become mainstream and know how to adapt them into relevant, original content.

3. You MUST be able to produce and edit video content.

You have hands-on experience filming, directing, producing, and editing videos independently.

You understand storytelling, cinematography, lighting, sound, pacing, hooks, and platform-native editing. You have a portfolio of original content that demonstrates your creative and technical abilities.

4. You MUST understand influencer marketing.

You have experience working with influencers, content creators, or public figures and understand how to develop partnerships that expand reach and build credibility.

An existing network of creators and industry connections is strongly preferred.

Additional Qualifications

• 3+ years of professional experience in social media management, digital content production, or a related field.

• Strong understanding of Instagram, TikTok, YouTube, LinkedIn, and emerging platforms.

• Experience creating viral or consistently high-performing content.

• Proficiency in Adobe Premiere Pro, Final Cut Pro, DaVinci Resolve, CapCut, or comparable editing software.

• Strong knowledge of social media analytics, content strategy, audience retention, social SEO, and platform algorithms.

• Excellent creative instincts, visual taste, and storytelling abilities.

• Ability to independently execute projects from concept through publication.

• Strong organizational skills and ability to work in a fast-paced environment.

Experience in media, entertainment, film production, creative agencies, influencer marketing, or creator-led businesses is highly valued.

About ZYdPZc bfYzS'W he78xR

ZYdPZc bfYzS'W he78xR is a New York City-based nonprofit providing emergency shelter, housing assistance, and advocacy for women and children experiencing domestic violence, displacement, and housing insecurity.

We're investing in building a digital platform that reflects the impact of our work while reaching audiences far beyond the traditional nonprofit space.

We want to produce original video series, compelling documentaries, culturally relevant campaigns, and content that people genuinely want to watch and share. Our goal is to build more than a social media following. We want to build a recognizable, influential digital platform with a loyal and engaged audience.

How to Apply

All applicants MUST submit the following:

• Resume and Portfolio: Links to original content you've created, filmed, produced, or edited.

• Proof of Social Media Growth: Links to at least two social media accounts you've personally helped grow, including:

• Starting follower count

• Ending or current follower count

• Timeframe of growth

• Your specific role and growth strategy

• Supporting analytics or screenshots where available

• Top-Performing Content: Three examples of your highest-performing videos or campaigns, with views and engagement metrics.

• Influencer Collaborations: Examples of creators or influencers you've worked with and the outcomes of those partnerships.

• Creative Pitch: One original social media series or campaign idea you would develop for ZYdPZc bfYzS'W he78xR.

We're looking for someone who knows how to build an audience, understands digital culture, and can turn creative ideas into measurable results.

If that's you, we want to see what you've built.