Marketing Specialist — Eden Prairie, MN

Marketing SpecialistAgri A4rMfeAj cvdvGGRm7zt (ASB)

Location: Eden Prairie, Minnesota

Position Type: Full-Time

Experience Level: Entry-Level / Early Career

About tCMm QNepR9cv QsZ9Y8GvydhXpdV kYMT2CRZ shrvDrk3xHH (ASB) is a growing agricultural company focused on bringing innovative crop nutrition, biological, and plant performance solutions to farmers across the United States.

As part of an international organization operating in more than 25 countries, ASB combines global innovation with a rapidly expanding presence in the U.S. agricultural market.

We are looking for a creative, motivated, and highly organized Marketing Specialist to help grow our brand, strengthen our digital presence, and support our sales and marketing initiatives.

This is an exciting opportunity for someone early in their marketing career who wants hands-on experience across a wide variety of marketing activities and the opportunity to make a meaningful impact within a growing company.

Position OverviewThe Marketing Specialist will play a key role in executing ASB's marketing initiatives across digital platforms, print materials, advertising campaigns, trade shows, and customer events.

This is a hands-on position that combines creative content development, digital marketing, event coordination, and general marketing support.

The ideal candidate is creative, detail-oriented, comfortable with technology, and excited to take ownership of projects from concept through completion.

The Marketing Specialist will work closely with company leadership and the sales team to help increase brand awareness, generate customer interest, and support continued business growth.

Key ResponsibilitiesDigital Marketing & Social Media• Manage and maintain ASB's social media presence across platforms such as Facebook, Instagram, LinkedIn, and YouTube.

• Create engaging social media content, including graphics, videos, product highlights, customer stories, and promotional campaigns.

• Assist in planning, launching, and monitoring paid digital advertising campaigns through platforms such as Meta and Google Ads.

• Maintain a consistent social media posting schedule and content calendar.

• Assist with website updates, product content, and online marketing initiatives.

• Track digital marketing performance and identify opportunities to improve engagement, reach, and lead generation.

Marketing Content & Creative Development• Design and develop marketing materials, including product sell sheets, brochures, flyers, advertisements, presentations, and promotional materials.

• Support the development of product launch campaigns and seasonal marketing promotions.

• Create and edit basic video content, product demonstrations, and promotional videos.

• Work with the sales team to develop materials that communicate product benefits and support customer conversations.

• Help maintain consistent branding and messaging across all marketing channels.

• Coordinate with outside designers, printers, and marketing vendors when necessary.

Trade Shows, Events & Customer Meetings• Assist in planning and coordinating agricultural trade shows, industry events, customer meetings, and dealer events.

• Manage event logistics, including registration, promotional materials, displays, signage, and event supplies.

• Coordinate the preparation and shipment of trade show materials and equipment.

• Help organize customer and dealer meetings, including invitations, promotional communications, and event materials.

• Attend selected trade shows and company events as needed.

Marketing Campaigns & Sales Support• Support the execution of seasonal marketing campaigns aligned with key agricultural growing seasons.

• Collaborate with sales representatives to develop localized marketing materials and promotional activities.

• Assist with email marketing campaigns, customer communications, and product announcements.

• Help organize and maintain the company's library of marketing materials, photography, videos, and digital assets.

• Assist with new product introductions, promotional programs, and other marketing initiatives.

• Research competitor marketing activities, industry trends, and new marketing opportunities.

General Marketing Support• Manage multiple projects and deadlines while maintaining strong attention to detail.

• Coordinate with internal teams and external vendors to ensure projects are completed on time.

• Help evaluate marketing performance and provide recommendations for improvement.

• Take on additional marketing projects and responsibilities as the company continues to grow.

QualificationsRequired

• Bachelor's degree in Marketing, Communications, Advertising, Graphic Design, Business, or a related field, or equivalent relevant experience.

• 0–2 years of marketing experience; internships and relevant college projects are welcome.

• Strong written and verbal communication skills.

• Creative mindset with an eye for design, branding, and engaging content.

• Familiarity with major social media platforms and digital marketing concepts.

• Experience with design and content creation tools such as Canva, Adobe Creative Cloud, or similar platforms.

• Strong organizational skills and ability to manage multiple projects.

• Self-motivated, dependable, and comfortable working in a fast-paced, growing business environment.

• Willingness to learn new technologies and marketing tools.

Preferred, but Not Required

• Experience managing social media accounts for a business or organization.

• Familiarity with Meta Ads Manager, Google Ads, or Google Analytics.

• Basic photography, video editing, or short-form video production skills.

• Experience with email marketing platforms or CRM systems.

• Familiarity with AI-powered creative and marketing tools.

• Experience coordinating events or trade shows.

• Interest in agriculture, farming, or agricultural technology.

Agricultural industry experience is not required. We are looking for someone with strong marketing fundamentals, creativity, and a willingness to learn our products and industry.

What We're Looking ForBeyond technical qualifications, we are looking for someone who:

• Is creative: Enjoys developing new ideas and finding engaging ways to communicate a message.

• Takes initiative: Can identify what needs to be done and move projects forward without constant direction.

• Is organized: Can manage multiple campaigns, projects, and events simultaneously.

• Is comfortable with technology: Enjoys learning new digital platforms, creative tools, and AI technologies.

• Is adaptable: Thrives in a growing company where responsibilities and opportunities continue to evolve.

• Is a team player: Enjoys collaborating with sales representatives, leadership, and outside partners.

Why Join ASB?• Opportunity to make an impact: Play an important role in shaping and growing our U.S. brand.

• Broad marketing experience: Gain hands-on exposure to digital advertising, social media, creative design, product marketing, and event management.

• Career growth: Join a growing organization with opportunities to expand your responsibilities as the business develops.

• Innovative industry: Work with agricultural technologies and products designed to help farmers improve crop performance.

• Collaborative environment: Work directly with company leadership and an experienced sales team in a dynamic, entrepreneurial setting.

How to ApplyInterested candidates should submit a resume and, if available, examples of previous marketing work, social media content, graphic design projects, or a creative portfolio.

We welcome applications from recent graduates and early-career professionals who are eager to build their marketing careers.