Social Media Content Creator — Vienna, VA

Description:

We are looking for a creative and hands-on Social Media Content Creator to develop, shoot, edit, and produce engaging short-form video content for Instagram Reels, TikTok, and YouTube Shorts.

The ideal candidate should have a strong understanding of social media trends, platform-specific content strategies, and the ability to transform educational and informational topics into engaging, social-first videos.

Key Responsibilities:

• Conceptualize, shoot, edit, and deliver 10–15 original short-form videos per month.

• Create engaging, platform-specific content for Instagram Reels, TikTok, and YouTube Shorts.

• Manage the complete video production lifecycle, including filming, lighting, sound, editing, captions, color correction, and final delivery.

• Develop creative concepts, scripts, hooks, and storylines aligned with brand guidelines.

• Repurpose long-form video content into engaging short-form clips.

• Optimize video content using Social Search Optimization (SSO), Answer Engine Optimization (AEO), and relevant keywords.

• Design YouTube thumbnails and basic visual graphics.

• Monitor social media trends, audience behavior, and platform algorithm updates.

• Analyze video performance metrics, including views, engagement, retention, and shares, to improve future content.

• Collaborate with creative, marketing, and social media teams while following brand and compliance guidelines.

Required Qualifications:

• 2+ years of experience creating short-form social media video content for brands.

• A portfolio demonstrating published work on TikTok, Instagram Reels, and/or YouTube Shorts.

• Hands-on experience with video shooting, lighting, audio recording, editing, and post-production.

• Proficiency in Adobe Premiere Pro, After Effects, or similar professional video editing tools.

• Working knowledge of Photoshop or similar tools for graphics and thumbnail creation.

• Strong understanding of social media trends, platform-native formats, and content algorithms.

• Excellent storytelling, scripting, and copywriting skills.

• Ability to simplify educational and informational topics into engaging video content.

• Familiarity with social media management tools such as Sprinklr, Sprout Social, or Hootsuite.

• Bachelor's degree in Marketing, Communications, Film/Media, or a related field, or equivalent professional experience.

Preferred Qualifications:

• Experience converting long-form video content into high-performing short-form clips.

• On-camera hosting, voiceover, or talent direction experience.

• Knowledge of motion graphics, animation, and sound design.

• Familiarity with AI-assisted creative and video editing tools.

• Experience in financial services or other regulated industries.

• Understanding of SEO, SSO, and AEO principles for social media and video discoverability.

• Experience optimizing video titles, descriptions, captions, and thumbnails to improve engagement and visibility.

What We're Looking For:

• Creative thinker with a strong understanding of internet culture and emerging trends.

• Excellent communication and collaboration skills.

• Ability to work in a fast-paced environment and manage multiple deliverables.

• Strong attention to detail, brand consistency, and content quality.

• Ability to take feedback, adapt quickly, and deliver high-quality content within deadlines.