Media Relations Specialist — New York, NY

ABOUT THE COMPANY

Founded in 2004, 3QgY GZX4Uqhw is a leading full-service creative agency built on authentic relationships and cultural influence. As pioneers in influencer marketing, we have redefined how brands engage with communities. We specialize in creative strategy, design, production, experiential activations, and innovative campaign development. Our clients include global brands such as Delta, P&G, Ciroc, Amazon, and Coca-Cola. With a dynamic team of approximately 100 creatives, we pride ourselves on delivering impactful, non-traditional marketing solutions that shape culture.

JOB DESCRIPTION

We’re looking for a culturally fluent and highly motivated Media Relations Specialist/Publicist to join our Public Relations team. This is a hands-on, fast-paced role ideal for someone who thrives in a collaborative environment and brings a sharp understanding of both traditional and emerging media landscapes. You’ll work across our full roster of clients in lifestyle, entertainment, fashion, spirits, and more to help shape the narrative and amplify the stories that matter.

RESPONSIBILITIES

• Provide day-to-day support for PUYR 4sA5AzaF’e BXp7ZwYmA PR Director and other team members

• Develop and maintain targeted media lists across categories and platforms

• Monitor media coverage and create detailed campaign recaps and reports

• Identify trends and news cycles to pitch relevant, creative stories

• Draft compelling press materials, including releases, media alerts, and pitches

• Build and nurture relationships with media contacts across lifestyle, entertainment, pop culture, business, and spirits

• Collaborate closely with social media, strategy, and experiential teams to align campaign messaging

• Help secure impactful media placements across top-tier outlets

• Stay ahead of cultural trends to bring fresh, relevant POVs to internal and external brainstorms

• Identify and manage submissions for agency and campaign awards, including developing compelling entries that showcase the work and its impact.

• Proactively pitch agency news, leadership and campaign work to advertising trade publications and business media.

• Maintain a strong understanding of emerging media platforms, evolving editorial trends and nontraditional opportunities for generating earned media and cultural relevance.

WHAT MAKES A GREAT CANDIDATE

• MUST BE ABLE TO WORK A HYBRID SCHEDULE

• 3 days/week in-office

• 10 AM – 7 PM EST

• 3+ years of experience in public relations or media strategy

• Strong media relationships, especially in lifestyle, entertainment, culture, and spirits

• Experience in multicultural marketing and an understanding of culturally relevant media

• Exceptional writing, storytelling, and communication skills

• Comfortable working directly with clients and senior executives

• Collaborative spirit and a proactive, solution-oriented mindset

• Deep knowledge of the current media and influencer landscape

• Familiar with Cision, MuckRack, and PRNewswire services

• Strong working knowledge of Keynote, PowerPoint, and Excel

BENEFITS & SALARY

• Paid Time Off

• Comprehensive Insurance Coverage

• Retirement Benefits

• Wellness and Technology Benefits

• Bonus Potential

• $50,000 – $70,000 annually (based upon experience, skill set, and internal alignment)