Media Planner/Buyer — New York, NY

MEDIA PLANNER/BUYER

5xaj9N xWFCe is seeking a Media Planner/Buyer to run campaign execution for our theatre and

entertainment clients. You'll build and manage campaigns across paid search, paid social,

programmatic display, digital audio and digital video, in self-service platforms and through

direct digital buys. You'll take briefs from Media Supervisors across both pods and train their

Media Assistants on platforms. You'll report to a Media Director. This is a full-time, regular,

benefits-eligible position.

What You'll Do

■ Build, launch and manage campaigns in Google Ads, Meta, TikTok, Reddit, programmatic

DSPs and other self-service platforms.

■ Negotiate and place direct digital buys with publishers and audio and video vendors. Issue

and track IOs.

■ Own trafficking in CM360: tags, placements, creative rotation and QA.

■ Keep tracking and data clean: pixels, UTMs, GA4 conversions and naming conventions.

■ Monitor pacing and delivery daily. Fix problems before they reach the client.

■ Reconcile vendor invoices against delivery in AdVantage and support accurate client billing.

■ Train Media Assistants on platforms and process, and QA their builds.

■ Join client calls when execution detail is needed. Coordinate with our traditional buyer on

cross-channel plans.

What You Bring

■ 2–4 years in paid media with hands-on platform and buying experience, ideally at an

agency. Bachelor's degree or equivalent experience.

■ Experience training junior staff on platforms.

■ Expertise in Google Ads and Meta, with working knowledge of GA4 and CM360 trafficking.

TikTok, Reddit, programmatic and AdVantage a plus.

■ Experience buying direct from vendors, including IOs and makegoods.

■ Strong analytical and math skills, and comfort working in spreadsheets.

■ Clear written and spoken communication with vendors and internal teams.

■ Strong attention to detail and the ability to juggle many campaigns in a fast-paced agency.

■ Interest in performing arts and live entertainment a plus.

Annual Salary

$65,000 - $72,000 USD