Content Marketing Manager — United States — LinkedIn — 4489210316

About The Company

Wpromote is a leading digital marketing agency recognized as a Best Place to Work by Ad Age and Glassdoor, and honored as Adweek’s Fastest Growing Digital Agency. We pride ourselves on fostering a remote-first culture that values inclusivity, work-life balance, and continuous professional growth. Our diverse team of experts collaborates across various disciplines to push the boundaries of what’s possible in marketing. We offer a comprehensive benefits package and a supportive environment designed to help our employees thrive at every stage of their careers.

About The Role

We are seeking a skilled Content Marketing Manager to join our Content Marketing team. Reporting to the Director of Content Marketing, you will be responsible for developing, executing, and optimizing content strategies that deliver measurable business outcomes. Your work will span organic search, AI-powered search experiences, and integrated marketing campaigns. You will partner with clients to create high-quality content that enhances brand authority, increases discoverability, and supports key business objectives. Collaboration with SEO, Paid Media, Social, Digital PR, Creative, and Analytics teams is essential to develop data-driven content strategies and leverage modern content workflows for impactful results.

This role offers flexibility with remote work options and opportunities to engage with our office hubs in Los Angeles and New York. The anticipated annual salary ranges from $70,000 to $80,000, complemented by a robust benefits package.

Qualifications

• 2–3 years of experience in Content Marketing, SEO Content, Editorial Strategy, or related agency/in-house marketing roles

• Proven experience developing content strategies that drive measurable performance across organic search, engagement, or business objectives

• Strong understanding of SEO fundamentals and a keen interest in AI-powered search evolution

• Experience managing diverse content formats, including website content, blogs, thought leadership, and digital marketing assets

• Demonstrated ability to manage multiple clients, projects, and priorities in a fast-paced environment

• Excellent client-facing communication, presentation, and project management skills

• Proficiency with marketing and analytics platforms such as Google Analytics, Google Search Console, SEMrush, Adobe Analytics, and project management tools like Asana

• Familiarity with AI productivity tools such as ChatGPT or Claude

Responsibilities

• Own the strategy, direction, and delivery of performance-driven creative across 2-5 client accounts, ensuring alignment with client KPIs and channel objectives

• Translate performance data into clear creative direction, including testing roadmaps, hypotheses, and iteration plans

• Develop recurring static and video briefs based on platform best practices and performance insights, incorporating messaging, hooks, headlines, and ad copy tailored to platform behavior and audience insights

• Collaborate closely with Media teams to align testing strategies, scaling opportunities, and optimize performance

• Work with Design and Production teams to bring concepts to life while managing timelines, budgets, and deliverables

• Analyze creative performance across platforms and synthesize learnings into actionable insights and next steps

• Apply a strong understanding of platform dynamics (Meta, TikTok, YouTube, Amazon, Programmatic) to inform creative strategies

• Support client communications by presenting creative concepts, performance insights, and strategic recommendations

• Contribute to the development of creative testing frameworks, best practices, and operational improvements across accounts

• Identify opportunities to improve creative efficiency through tools, automation, and emerging technologies

• Travel occasionally (1-3 times per year) to visit clients, attend team meetings, or participate in events

Benefits

• Remote-first culture with flexible work schedules

• Unlimited paid time off (PTO)

• Extended winter holiday break

• 100% paid parental leave

• 401(k) matching program

• Comprehensive medical, dental, vision, life, and pet insurance

• Sponsored life insurance and short-term disability insurance, with additional voluntary insurance options

• Annual Class Pass credits for wellness and fitness

• Opportunities for professional development and in-person collaboration at office hubs in Los Angeles and New York

Equal Opportunity

Wpromote is committed to fostering a diverse and inclusive workplace where everyone feels welcome and valued. We provide a safe environment free from discrimination and harassment. We are proud to be an equal opportunity employer and prohibit unlawful discrimination based on race, color, religion, gender, gender identity, gender expression, sexual orientation, national origin, family or parental status, disability, age, veteran status, or any other protected status under applicable laws. We comply with the Americans with Disabilities Act and provide reasonable accommodations to qualified individuals with disabilities. Wpromote participates in E-Verify to confirm employment eligibility and is dedicated to upholding all legal requirements to ensure a fair and equitable hiring process.