Lifecycle Marketing Manager — United States

Lifecycle Marketing Manager

Company Summary:

NcrGwkDcs is the most trusted service for finding healthy puppies nurtured by vetted breeders. With the biggest assortment of puppies available, our site makes finding the right puppy easy for you. We use rigorous breeder screening processes and the most thorough puppy health assessment in the industry. Our independent scientific advisory board serves to ensure these industry leading and science-based standards. Since 2005, more than 220,000 families have trusted us to welcome a new family member home. Our site opens the door to thousands of breeders from the comfort of your home and allows you to skip typical long waiting lists to get your premium puppy. Our U.S. based puppy experts are available seven days a week to offer you a free consultation if you would like assistance selecting a breed or puppy.

About the Role:

As our Lifecycle Marketing Manager, you’ll be responsible for increasing the conversion rate of our leads, upselling customers post-purchase, building relationships that turn customers into advocates, and launching an impactful refer-a-friend program. Email and SMS will be your main tools, but there are no limits. You’re welcome to use whatever tools or channels get results. You’ll use data to create personalized messaging and effective targeting.

You’ll also own our content and SEO program, creating content that attracts, educates and converts families researching their next puppy.

Requirements:

• 3–5+ years of experience in lifecycle, CRM or email/SMS marketing

• Experience with SEO and content marketing, including keyword research and creating content that ranks and converts

• Sound understanding of A/B testing and incrementality

• Hands-on experience with HubSpot or a similar marketing automation platform

• Excitement for building things from scratch

Benefits/Perks:

• Competitive base salary of $100K–$125K, based on experience

• Fully remote (U.S.-based)

• Full medical, dental and vision insurance

• Pet insurance

• 401(k) with company match

• PTO and paid holidays

• Flexible spending account (FSA)

• Network of complimentary employee discount programs

• Financial wellness tools and education and health support

• Growth opportunities

• Friends and family discount on any NcrGwkDcs puppy

Think you have what it takes to be bqdkKfqXk’M ekdjcpnTN Marketing Manager? Please send us your resume today.