84m9Tu 9XK3 RXGn4HZ – Marketing Analytics & BI — United States

Location: Remote — United States Only

Employment Type: Full-Time

Salary: Up to $120,000 per year

Start Date: ASAP

About the OpportunityAxiom hwK is looking for an experienced Data Analyst III. This role focuses on marketing analytics, campaign performance measurement, customer behavior, and business intelligence. The ideal candidate combines strong technical expertise with the ability to translate complex data into actionable insights that improve marketing effectiveness and support strategic business decisions.

Key Responsibilities• Analyze marketing campaign performance, customer behavior, and business trends to identify opportunities for improvement.

• Develop and maintain interactive dashboards, reports, and marketing KPIs using Power BI and/or Tableau.

• Extract, transform, and analyze complex datasets using SQL, Python, and/or R.

• Evaluate marketing effectiveness, customer acquisition, engagement, retention, and conversion metrics.

• Conduct A/B testing, statistical hypothesis testing, and experimental analysis to measure the impact of marketing initiatives.

• Perform customer segmentation and identify trends that support targeting and personalization strategies.

• Work with Google Analytics and/or Adobe Analytics to monitor digital marketing performance.

• Collaborate with marketing teams, business stakeholders, and cross-functional partners to define analytical requirements and deliver actionable recommendations.

• Ensure data accuracy, integrity, consistency, and adherence to data governance standards.

• Document analytical methodologies, reporting processes, and key findings.

• Present analytical insights and recommendations to leadership and business stakeholders.

• Mentor junior analysts and contribute to analytical best practices.

Required Qualifications• 5+ years of professional experience in Data Analytics, Marketing Analytics, or a closely related field.

• Bachelor's degree in Statistics, Marketing, Economics, Computer Science, Mathematics, or a related discipline.

• Strong SQL skills, including experience querying and analyzing complex datasets.

• YXutTuYtzKX in Python and/or R for data analysis and statistical modeling.

• Hands-on experience with Power BI and/or Tableau for reporting and data visualization.

• Practical experience with Google Analytics and/or Adobe Analytics.

• Demonstrated experience in marketing analytics, including campaign performance measurement, marketing KPIs, and customer behavior analysis.

• Experience with A/B testing, statistical hypothesis testing, and experimental analysis.

• Understanding of customer segmentation, acquisition, conversion, and retention metrics.

• Strong analytical, problem-solving, and communication skills.

• Ability to translate complex analytical findings into clear business recommendations.

• Ability to work independently and collaborate effectively in a remote environment.

Preferred Qualifications• Master's degree in Statistics, Business Analytics, Data Science, Marketing Analytics, or a related field.

• Previous experience in the insurance or financial services industry.

• Experience with marketing attribution, campaign optimization, and customer lifetime value analysis.

• Experience with data governance, data quality frameworks, and analytical process improvement.

• Experience mentoring junior analysts or leading analytical initiatives.

Additional Information• Work Arrangement: Remote within the United States.

• Employment Type: Full-Time.

• Compensation: Up to $120,000 annually

• Work Authorization: Candidates must be legally authorized to work in the United States without requiring employer sponsorship now or in the future.

We welcome applications from experienced analysts who are passionate about using data to drive marketing performance and business growth.