Senior Publicist — Philadelphia, PA

This is not a remote or hybrid position and requires you to report to work in person.

BBVP, a full-service, integrated marketing agency, is seeking a full-time Senior Publicist. The Senior Publicist should have 5-7 years of on-the-job experience working in the field of public relations, marketing and/or corporate communications for an agency or other organization. The Publicist must be able to manage the day-to-day public relations and social media influencer initiatives for several clients on a consistent basis. The Publicist will monitor media coverage on a daily basis and compile monthly media monitoring reports; participate in ongoing client meetings; write and distribute press materials; secure media placements in regional, national and trade publications; draft and present new business proposals; and coordinate social media influencer initiatives and partnerships on behalf of clients. Candidates for the Publicist position must be an initiative-taking individuals who have a background in public relations or marketing, excellent communications skills, strong writing capabilities and the ability to learn new skills quickly. Apply for this position, please share your resume and portfolio with ••••••••

Responsibilities:

· Develop PR Strategies and story ideas for retail, food, real estate, legal and B2B accounts

· Keep track of timely and trending topics in the news cycle

· Secure earned media coverage (both regionally and nationally) on behalf of clients

· Coordinating social media influencer initiatives, partnerships and events

· Build relationships with key media contact

· Assist in creating and presenting new business proposals

· Attend client events and industry networking events

· Submit relevant award nominations on behalf of clients and the agency

· Build comprehensive media lists including regional, national and trade contacts

· Monitor for media coverage and report results to the wider team and clients

· Compile comprehensive monthly media monitoring reports for clients

· Participate in bi-weekly client meetings for designated accounts

· Brainstorm fresh new story ideas and pitch angles on a consistent basis

· Draft client ready press materials in a timely manner (press releases, media alerts, bylined articles)

Education & Experience:

· 5-7 years of related experience (agency, in-house, etc.)

· Collaborator with strong people skills

· Effective communication & writing skills

· Experience interacting and communicating with clients

· Media relations experience

· Experience coordinating influencer initiatives & partnerships

· Deadline driven, ability to work in a fast-paced environment

· Experience utilizing PR software/industry tools such as Cision, Critical Mention, MuckRack, Meltwater,

· Established relationships within the Media Market

· Undergraduate degree required in Communications, Public Relations or Marketing a plus

· Relevant industry/internship experience a big plus