Graphic and Website Designer — Tampa, FL
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ОткликнутьсяPosition Overview
UAmUrMsGWYjBV is seeking a creative and detail-oriented Graphic and Website Designer to support our marketing initiatives through compelling visual content and engaging digital experiences. This role combines graphic design, website design, and digital content development to strengthen our brand identity, improve user engagement, and support lead-generation efforts.
The ideal candidate has a strong design portfolio, understands modern web design principles, and can translate marketing objectives into visually appealing and effective digital assets. The candidate should be comfortable working across multiple projects, collaborating with marketing stakeholders, and maintaining consistent branding across all channels.
Key Responsibilities
Graphic Design and Visual Content
- Create high-quality graphics for digital marketing campaigns, social media, email marketing, advertisements, and promotional materials.
- Develop branded visual assets, including presentations, brochures, infographics, banners, and other marketing collateral.
- Maintain brand consistency across all creative materials.
- Transform marketing concepts and campaign requirements into compelling visual designs.
- Edit and optimize images, illustrations, and other visual assets for different platforms and formats.
Website Design and Optimization
- Design, update, and maintain company website pages to ensure a professional, visually engaging, and user-friendly experience.
- Create landing pages that support marketing campaigns, lead generation, and conversion optimization.
- Develop wireframes, mockups, and page layouts based on marketing requirements and user experience best practices.
- Ensure website designs are responsive and optimized for desktop, tablet, and mobile devices.
- Collaborate with marketing and technical teams to implement website updates and new design elements.
- Review website pages for visual consistency, usability, and overall design quality.
Digital Marketing Support
- Collaborate with the marketing team to develop creative assets aligned with campaign objectives.
- Design visuals for paid advertising campaigns, social media platforms, email campaigns, and other digital channels.
- Support the development of downloadable resources, including e-books, guides, whitepapers, and other marketing materials.
- Adapt existing creative assets for different audiences, campaigns, and distribution channels.
- Contribute creative ideas to improve brand awareness, audience engagement, and marketing performance.
Collaboration and Project Management
- Work closely with marketing, content, and other internal teams to understand project requirements and deliver creative solutions.
- Manage multiple design projects while meeting deadlines and maintaining quality standards.
- Incorporate feedback and revisions from stakeholders.
- Organize and maintain design files, templates, and creative assets.
- Stay informed about current design trends, website technologies, and digital marketing best practices.
Required Qualifications
- Bachelor's degree in Graphic Design, Web Design, Digital Media, Visual Communication, or a related field, or equivalent practical experience.
- 2+ years of professional experience in graphic design, website design, or digital creative production.
- Proficiency in design tools such as Adobe Photoshop, Adobe Illustrator, Adobe InDesign, or Figma.
- Experience designing and maintaining websites using platforms such as WordPress or similar content management systems.
- Strong understanding of responsive web design, typography, color theory, layout, and visual hierarchy.
- Experience creating marketing assets for websites, social media, email campaigns, and digital advertising.
- Understanding of user experience (UX) and user interface (UI) design principles.
- Strong attention to detail, creativity, and visual communication skills.
- Ability to manage competing priorities and deliver work within established timelines.
- Strong communication skills and the ability to collaborate effectively with cross-functional teams.
Key Success Measures
- Quality, consistency, and effectiveness of visual marketing assets.
- Timely delivery of design projects and website updates.
- Website usability, responsive design quality, and visual consistency.
- Support for marketing campaign engagement and lead-generation initiatives.
- Ability to incorporate feedback and continuously improve creative output.
Ideal Candidate Profile
The ideal candidate combines creativity with a practical understanding of digital marketing. They can independently develop professional visual assets, design engaging website pages, and collaborate with stakeholders to bring marketing campaigns to life. They are proactive, organized, adaptable, and committed to producing high-quality work that supports the company's growth objectives.
Benefits:
• 401(k)
• 401(k) matching
• Dental insurance
• Flexible schedule
• Health insurance
• Life insurance
• Paid time off
• Vision insurance
Work Location: Onsite