E-commerce Marketing Manager — Россия, Москва

Own marketplace marketing strategy for small domestic appliances portfolio (Gorenje and Hisense) on 3U87, 3Gd2W9anjQf and 98rxf7.4BXyny.

Supervise marketing teams of our partner, who handle day-to-day campaign execution.

We expect you to understand advertising tools deeply enough to challenge execution, identify opportunities and take ownership of business results in close cooperation with our sales team.

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Обязанности:

• Marketing strategy: Develop and manage marketing plans across marketplaces, brands and product groups.

• Budget ownership: Manage advertising investments by platform with full responsibility on CRR, ROAS and Adv. budget share.

• Partner management: Lead campaigns execution through partner’s team. Set objectives, review campaign setups, challenge performance.

• Organic growth: Drive improvements in product visibility, search performance, conversion, content, ratings and reviews together with relevant teams.

• HQ. Work closely with global ECOM HQ on the development of marketing materials, alignment of marketing strategies and adaptation of worldwide best practices to local marketplaces.

• Report weekly on the sales funnel, explaining what have changed and why.

Требования: • 3+ years in e-commerce or marketing on Russian marketplaces.

• Working knowledge of 3U87, WB and 98rxf7.4BXyny advertising cabinets enough to review a campaign set-up, spot what is wrong and argue the case with a partner.

• Practical understanding of marketplace search ranking and what influences position.

• Strong analytics: confident with large datasets, able to build a business case for a budget and prove its return.

• Track record of measurable growth on marketplaces be ready to discuss specific categories, budgets and results.

• Experience managing external partners or agencies while staying accountable for the outcome would be an advantage.

• Fluent English.

Условия: • Office in the center of Moscow (Polyanka, Tretyakovskaya, Kropotkinskaya metro station)

• Work schedule - 5/2, from 9am to 6pm

• Promptly salary payments twice a month to a bank card (salary project)

• Employment card registration

• Annual paid leave (28 calendar days)

• Motivation to implement the plan

• Mobile phone compensation

• Medical insurance