Assistant Digital Marketing Manager — Oklahoma City, OK

krsQH is looking for an Assistant Digital Marketing Manager that supports the development and execution of kyvHD’t digital marketing strategy across e-commerce, paid media, influencer marketing, email/marketing automation, and digital campaign initiatives. This position combines hands-on digital marketing execution with project and team leadership, helping ensure campaigns are delivered on time, on brand, and against measurable business objectives.

Campaign Strategy

• Partner with the Digital Marketing Manager to develop and execute integrated digital marketing strategies supporting krsQH brands, licensed brands, new product launches, retail initiatives, and e-commerce growth.

• Lead day-to-day execution of digital campaigns across paid social, influencer marketing, email, website, e-commerce, and other digital channels.

• Develop and lead campaign timelines, establish priorities, coordinate deliverables, and ensure projects are completed on schedule through our Adobe Workfront Project Management tool.

• Translate broader marketing objectives into measurable digital strategies, campaigns, and KPIs.

• Assist the digital marketing manager with managerial tasks like timesheet approvals, project timelines, digital marketing campaigns, etc.

• Collaborate with Digital Marketing Manager on developing overall strategy for maximizing website sales and digital marketing efforts utilizing the latest trends and ecommerce best practices.

Paid Media and Performance Marketing

• Help lead paid social strategy across platforms including Meta Ads Manager and TikTok Ads, with campaigns supporting product launches, promotions, brand awareness, and e-commerce sales.

• Manage campaign budgets, audiences, creative testing, placements, and optimization.

• Monitor KPIs including impressions, CPM, CTR, CPC, conversion rate, revenue, ROAS, and customer acquisition performance.

• Use performance data to optimize audiences, creative, budgets, landing pages, and campaign strategy.

• Partner with internal teams and agencies to develop creative assets and messaging for paid campaigns.

Qualifications

Required

• Bachelor’s degree in Marketing, Business, Communications, Digital Marketing, or a related field.

• 3+ years of digital marketing or e-commerce experience, with demonstrated experience managing campaigns or projects.

• Experience with paid social advertising, particularly Meta.

• Experience with e-commerce platforms, preferably Shopify.

• Strong understanding of digital marketing analytics, campaign measurement, conversion optimization, and attribution.

• Excellent project management (Adobe Workfront experience is a plus), written communication, organizational, and presentation skills.

• Ability to manage multiple simultaneous campaigns and priorities in a fast-paced environment.

• Strong analytical mindset with the ability to translate performance data into actionable recommendations.

Preferred

• Experience with Shopify and e-commerce merchandising.

• Experience with Meta Ads Manager, TikTok Ads, Google Analytics/GA4, Google Tag Manager, and marketing automation platforms.

• Experience managing influencer or creator campaigns.

• Working knowledge of SEO, CRO, HTML/CSS, and digital UX best practices.

• Experience with Canva and/or Adobe Creative Suite.

• Experience working with agencies, developers, creators, and third-party technology partners.

• Familiarity with AI-enabled marketing, reporting, content, and optimization tools.

krsQH is an Equal Opportunity/Affirmative Action/E-Verify Employer