Creative Director — New York, NY

**This job is NOT with ZwUJqqdKshz

Title: Creative Director

Location: New York City | Initially Remote

Employment Type: Full-Time or Fractional

ZwUJqqdKshz is partnering with an exciting early-stage consumer brand. We're seeking a highly creative, entrepreneurial Creative Director to help define and build a distinctive brand identity from the ground up. This is a rare opportunity to work directly with an accomplished founder, shape the creative direction of a new consumer business, and bring a compelling brand vision to life across digital, social, campaigns, and national retail.

What You'll Do

• Define and lead the brand's creative vision, visual identity, and brand standards across all consumer touchpoints.

• Develop innovative creative concepts for product launches, integrated campaigns, retail activations, and future product initiatives.

• Lead creative direction for the brand's website and digital consumer experience.

• Establish the visual language and content standards for Instagram, TikTok, and other relevant platforms.

• Direct photography, video, and content production, working with external creative partners.

• Develop creative assets for a major national retail launch, including in-store displays, merchandising, and retailer-specific materials.

• Partner closely with the Founder and Digital Marketing leadership to deliver cohesive, high-impact creative.

• Build and manage a flexible network of freelancers, photographers, stylists, and production partners.

What We're Looking For

• 8–10+ years of creative leadership experience within beauty, fashion, lifestyle, wellness, or another highly visual consumer category.

• Experience developing and building consumer brands from an early stage.

• Exceptional visual taste, conceptual thinking, and a sophisticated understanding of contemporary design.

• Strong experience across digital, social, ecommerce, campaigns, and retail creative.

• A proven ability to translate brand strategy into compelling creative execution.

• Experience managing external creative resources and production budgets.

• An entrepreneurial, hands-on mindset with the ability to operate effectively in a lean startup environment.

• Experience supporting national retail launches or working with Target is a plus.