Content Marketing Manager — United States
Зарплата не указана
ОткликнутьсяAbout Our Client:
The organization operates in the B2B SaaS industry, focusing on solutions for remote and hybrid workforces. It addresses the challenge of effectively engaging leaders managing distributed teams by providing content and tools that enhance community, collaboration, culture, and communication in virtual workplaces.
About the Opportunity:
The CONTENT MARKETING MANAGER is responsible for leading the content strategy and execution to meet buyer needs through research, creation, distribution, and measurement. This role drives the content engine by producing diverse formats, including video and thought leadership, to support the buyer journey and customer retention. The position directly influences how the organization communicates its value to target audiences across multiple channels.
Responsibilities:
• Conduct SEO and generative engine optimization research to identify content gaps and buyer needs
• Manage the editorial calendar, ensuring brand voice and messaging consistency
• Produce video content from concept through publishing
• Develop thought leadership materials in various formats
• Create core content assets for reuse across formats and channels
• Generate short-form content for social and video platforms
• Distribute and promote content across owned, earned, and paid platforms
• Utilize AI tools for research, process improvement, and content structuring
• Analyze content performance data to refine strategy and prioritize future work
• Collaborate with Sales and Customer Success teams to support buyer journey and retention
Requirements:
• Minimum 5 years of B2B SaaS content marketing experience
• Proficient in SEO and generative engine optimization for content planning
• Demonstrated ability to produce video content end-to-end
• Experience creating thought leadership in multiple formats
• Skilled in content single-sourcing for multi-channel reuse
• Knowledgeable in distributing content across diverse platforms
• Familiarity with short-form content formats and best practices
• Ability to measure content impact using analytics and marketing tools
• Experience leveraging AI in research and content processes
• Proven capacity to manage editorial calendars and maintain brand consistency
• Portfolio showcasing written, video, and short-form content
• Strong organizational skills; able to work independently in a remote setting
Pay Range and Compensation Package:
• The pay range and compensation package for this role will be determined based on the candidate's experience, skills, and other relevant factors.
Equal Opportunity Statement: Our client is an equal opportunity employer. They celebrate diversity and are committed to creating an inclusive environment for all employees. All qualified applicants will receive consideration for employment without regard to race, color, religion, gender, gender identity or expression, sexual orientation, or national origin.
Note:
d3jFHJgsU6Q2 is a recruitment partner of this role. Please note that all employment decisions, including candidate assessment, interviews, hiring, compensation, and employment terms, are made exclusively by the hiring employer.