Marketing Manager — United States

This employer is a growth-stage technology company providing a specialized platform designed to facilitate charitable giving for mission-driven organizations. They are currently seeking a Lifecycle Marketing Manager to own and optimize the prospect journey through automated engagement strategies.

The Role

• Design and execute end-to-end lifecycle marketing strategies, including email, SMS, and in-app sequences, to convert prospects into qualified pipeline.

• Partner with sales and customer success teams to align messaging, define lead scoring criteria, and manage the handoff process.

• Oversee the lifecycle content calendar, ensuring consistent communication across seasonal campaigns and product launches.

• Analyze campaign performance, conduct A/B testing, and report on key funnel metrics to drive continuous improvement.

What You'll Need

• 3–5 years of experience in lifecycle, email, or demand generation marketing, preferably within a B2B SaaS or fintech environment.

• Proven expertise in building and managing automated campaigns using platforms like HubSpot.

• Strong analytical skills with a track record of improving conversion rates and lead quality.

• Exceptional written communication skills with the ability to craft personalized, human-centric messaging.

What's On Offer

• Competitive salary.

• Equity participation and comprehensive benefits package, including medical, dental, and vision coverage.

• Paid time off, company holidays, and paid parental leave.

• Access to a mental health and therapy stipend to support personal well-being.

Apply via ZZZnNtkn today!