Influencer Marketing Manager — Wiraa, United States

About The Company

SPS Commerce is a leading provider of cloud-based supply chain management solutions, serving a global network of retail trading partners. We foster a collaborative and inclusive work environment where innovation and continuous improvement are highly valued. Our mission is to transform the global retail supply chain by powering connections that drive commerce forward. At SPS Commerce, every employee is empowered to make a meaningful impact while working alongside a dynamic and diverse team dedicated to excellence.

About The Role

We are seeking an Influencer Marketing Manager to join our Brand Marketing team and lead the development and execution of SPS Commerce’s influencer, creator, and user-generated content (UGC) marketing program. This role is responsible for building relationships with industry voices, subject matter experts, and content creators who resonate with our community of retailers, brands, manufacturers, distributors, and logistics providers. Reporting to the Head of External Communications and collaborating closely with the Social Media Manager and broader Marketing team, you will design and implement influencer strategies that extend our brand’s reach and credibility. This position offers a hybrid work environment based out of Minneapolis, MN, or fully remote within the United States.

Qualifications

• Bachelor’s degree required.

• 2-5 years of experience in influencer marketing, social media marketing, or partnership marketing within a B2B technology or SaaS environment.

• Experience in supply chain, consumer packaged goods (CPG), or retail domains is required.

• Proven ability to identify, recruit, and manage relationships with influencers, industry experts, and content creators.

• Knowledge of FTC disclosure requirements and compliance best practices for influencer and sponsored content.

• Experience sourcing, evaluating, or producing user-generated content including organic and paid creator content.

• Strong writing, editing, and storytelling skills with the ability to develop compelling briefs and creative direction.

• Proficiency with AI-powered tools for influencer discovery, content development, or performance analysis.

• Familiarity with social media and influencer management platforms and analytics tools.

• Experience managing budgets and vendor or agency relationships.

• Competence in graphic design and video editing tools such as Figma or Canva.

• Excellent project management and organizational skills.

• Collaborative mindset with strong interpersonal skills.

• Passion for social and influencer marketing and staying current with emerging trends and platforms.

Responsibilities

• Develop and own the influencer marketing strategy aligned with broader brand and social media goals.

• Research and build relationships with relevant industry experts, thought leaders, and content creators.

• Lead outreach, negotiation, and onboarding of new influencer partnerships.

• Plan and manage influencer campaigns end-to-end, including briefing, content collaboration, and deliverable alignment.

• Design and implement SPS Commerce’s user-generated content strategy to complement influencer marketing efforts.

• Define company positions on emerging influencer marketing formats in partnership with Brand Marketing leadership.

• Manage influencer agreements, deliverable tracking, payment coordination, and compliance with FTC and legal standards.

• Oversee the influencer marketing budget and maintain relationships with agencies, platforms, and marketplaces.

• Analyze and report on influencer program performance using data-driven insights to optimize strategies.

• Collaborate with Social Media, External Communications, Product Marketing, and Talent Marketing teams to integrate influencer activities with broader initiatives.

Benefits

• Competitive salary range of $72,200 to $97,900 annually, commensurate with experience and qualifications.

• Comprehensive health insurance including medical, dental, and vision coverage.

• Disability and life insurance plans.

• Paid time off to support work-life balance.

• 401(k) retirement savings plan.

• Health and flexible spending accounts.

• Employee stock purchase plan.

• Supportive and inclusive work environment promoting diversity, equity, and inclusion.

• Flexible hybrid or remote work options.

Equal Opportunity

SPS Commerce is committed to affirmative action and equal opportunity in all aspects of employment. All qualified applicants will receive consideration for employment without regard to race, color, religion, sex, sexual orientation, gender identity, national origin, disability, or status as a protected veteran. We believe in creating an environment where every employee feels accepted, valued, and empowered to contribute to our collective success.