Lead Marketing Strategist — United States

This is a Fully Remote Job

About Our Client:

The organization operates within the financial services sector, addressing the complexities involved in managing retirement and asset management products. It focuses on providing clear, strategic communication and marketing to help clients understand intricate financial solutions, thereby supporting informed decision-making and enhancing customer experiences.

About the Opportunity:

The LEAD MARKETING STRATEGIST role is designed to bridge customer needs, market insights, and business priorities by developing clear and compelling messaging and content strategies. This position plays a critical role in translating complex products and solutions into accessible stories that resonate with target audiences and supports the organization’s marketing and strategic objectives.

Responsibilities:

• Develop positioning, messaging, and content strategies based on customer needs, market insights, and business priorities.

• Translate complex products and concepts into clear, audience-focused communications.

• Collaborate with marketing and business teams to understand audiences and align messaging.

• Use customer, competitive, and market research to inform and evolve marketing strategies.

• Partner with creative teams and agencies to deliver effective content and experiences.

• Lead and influence stakeholders to ensure clear strategies and messaging.

• Manage complex projects and competing priorities with strategic focus.

• Explore innovative marketing approaches, including the application of AI where beneficial.

Requirements:

• Bachelor’s degree or equivalent.

• Over 10 years of marketing experience with expertise in strategic marketing programs.

• Experience developing positioning, messaging, and content for complex products or audiences.

• Ability to interpret data and analytics into actionable marketing strategies.

• Strong strategic and critical thinking skills connecting customer needs, market insights, and business goals.

• Skilled at simplifying complex information into compelling stories.

• Strong influence and leadership skills for stakeholder alignment.

• Deep understanding of customer journeys, competitive landscapes, and market opportunities.

• Experience collaborating with creative teams and agencies.

• Ability to manage complex initiatives and deadlines.

• Preferred experience in financial services, retirement, asset management, or similar industries.

Pay Range and Compensation Package:

• $127000 - $171000 per year

• Non-sales positions may participate in a bonus program; sales positions have sales incentives with potential bonuses.

• Actual compensation depends on location, experience, education, and other factors.

Benefits & Perks:

• Flexible Time Off (FTO) for salaried employees allowing paid time away without a set accrual.

• Pension plan eligibility.

Equal Opportunity Statement: Our client is an equal opportunity employer. They celebrate diversity and are committed to creating an inclusive environment for all employees. All qualified applicants will receive consideration for employment without regard to race, color, religion, gender, gender identity or expression, sexual orientation, or national origin.

Note:

AXjsgbNrT is a recruitment partner of this role. Please note that all employment decisions, including candidate assessment, interviews, hiring, compensation, and employment terms, are made exclusively by the hiring employer.