Social Media Manager — BIGO, Los Angeles, CA

Location: 10250 Constellation Blvd, Century City, Los Angeles, US

About This Role

We are seeking an experienced and resourceful Social Media Manager to be in charge of the creative projects including content ideation, script creation, casting, and (pre & post) production for a set of marketing creative projects, as well as social posting and platforms management for international markets. The Social Media Manager is part of the Social team and will collaborate closely with the rest of the US and global marketing team and content team as well as external partners, to initiate and innovate social ideas and campaigns, manage project timeline and budget, and ensure efficient project execution and distribution content across social channels.

Responsibilities

• Contribute to the marketing strategy and user growth by leveraging social media to identify, acquire and engage with BIGO users

• Strategize social growth by producing and posting viral, original and premium content for BIGO brand and its affiliated social platforms especially YouTube; manage the production stage from ideation to content posting

• Think out of box to initiate 360 social campaigns and publish consistent and engaging content across social platforms to ensure content diversity and density

• Create and manage social content calendar and project roadmap including schedule, budget, resource allocation, target, copywriting and hashtag etc.

• Actively partner with internal creators and source external influencers to support content creation and brand growth

• Set key performance indicators (KPIs) for social media campaigns, such as impression, engagement, and acquisition, measuring campaigns' performance against the KPIs and reporting

• Responsible for the social promotion for all marketing and content projects and influencer programs

• Build and moderate social media communities by engaging with audiences and monitoring comments, messages etc.

• Work cross-functionally including creative team, user operation team, legal, finance, PR to develop joint marketing plans based on market trends and competitors

Qualifications

• Bachelor degree or above

• A minimum of 5 years as a social/producer/creative (agency experience preferred) delivering video projects, running photoshoots and more

• Proven experience in the creative projects production and management, from pre-production to post-production stages

• Solid knowledge and experience in graphic design and video editing e.g. Photoshop, Premiere, After Effects, Final Cut, Canva, CapCut

• Outstanding writing and copywriting skills

• Strong attention to detail and organizational skills while working within tight deadlines and resource constraints

• Passion for storytelling, and solid knowledge of emerging media trends and digital technologies

• Strong problem-solving skills in order to navigate unexpected production circumstances and self starter constantly looking to better the process

• Comfortable working in a fast-paced, dynamic environment and ability to pivot quickly based on strategic business needs

• Excellent communication and team spirit to effectively manage projects

Benefits:

• Competitive pay package that includes a base salary and performance-related bonus.

• Generous paid time off starting at 4 weeks + 10 sick days and 9 Holidays per year. Free medical, dental, and vision insurance

• 401k

• Free gym membership and meal allowance

About BIGO

WHO WE ARE

BIGO is a fast-growing Singapore technology company established in 2014.

Dedicated to creating a better-connected world for everyone, BIGO provides a portfolio of video broadcast and VoIP related products and services powered by advanced Artificial Intelligence (AI) technology. The major products include Bigo Live, Likee (Formerly LIKE video), and imo, and the company now has over 300 million monthly active users in over 150 countries.

To enable people to showcase, discover, and stay connected, BIGO is devoted to continuously innovating its AI capabilities, allowing our users to enjoy a positive, healthy, and creative online environment.

At present, BIGO has 5 R&D centers, in Singapore, U.S.A., Middle East, India, and China, and over 20 offices around the globe.

For more information, please visit our website:

OUR MISSION

Connect the world and share beautiful moments.

OUR VISION

To be a content platform inspiring one billion people's lives.

OUR KEY TO SUCCESS

BIGO is dedicated to technology innovation. We own over 40 patents in VoIP/Video related technology, and over 60 patents are under the process of application.

About Our Product-BIGO LIVE

BIGO LIVE was founded in March 2016. BIGO LIVE is a leading mobile live stream APP where users live broadcast their life moments, show their talents, interact and send virtual gifts in real time, and enjoy fun live sessions with people worldwide.

BIGO LIVE has over 200 million users globally in over 80 countries and regions and is currently the market leader in the industry.