Demand Generation Manager — United States — LinkedIn — 4487156148

For our client, we are seeking a Demand Generation Manager to join the team of a leader in the Finance & Insurance space.

This role will own the planning and execution of integrated demand generation campaigns that help drive pipeline growth and improve marketing effectiveness. The ideal candidate will bring a strong mix of email marketing, campaign optimization, and cross-functional project management experience in a B2B environment. You will partner closely with sales and marketing stakeholders to improve campaign performance, strengthen reporting, and support revenue-focused initiatives. Experience using AI to streamline marketing workflows and enhance campaign quality will be especially valuable.

Location: Remote

Compensation: $140,000 – $160,000 annually

Responsibilities

• Support end-to-end demand generation campaign development and execution

• Manage project workflows and priorities for demand generation campaigns

• Execute social media plans to support demand generation efforts

• Apply best practices in campaign testing to optimize results

• Measure and report on campaign performance and provide actionable insights

• Integrate AI into marketing processes to enhance campaign quality and reporting

Qualifications

• 6+ years of demand generation experience, particularly in email campaigns

• Hands-on experience with marketing automation platforms, preferably HubSpot

• Strong project management skills, with ClickUp experience a plus

• Knowledge of email deliverability, A/B testing, and campaign analytics

• Experience in B2B social media, especially LinkedIn, and collaboration with sales teams

• Exceptional written communication and attention to detail

• Experience in financial services or fintech marketing is a plus

• Demonstrated use of AI to enhance marketing efficiency, including building AI agents or automations

Benefits

• Medical and prescription drug coverage

• 401k contribution matching

• Year-end bonus guaranteed in the first year

• Remote work eligibility in multiple states

Our client is an equal opportunity employer. We encourage you to apply even if you don’t meet every qualification—your background could be exactly what this team needs.