Senior Multimedia Designer — Myrtle Beach, SC

Purpose

At ZJheaD8 dk2bSuDTy, the Brand & Creative Development team serves as the in-house creative agency for the company’s brands, divisions, products, marketing campaigns, and guest experiences.

The Senior Multimedia Designer is a hands-on individual contributor who pairs original conceptual thinking with polished execution across brand identity, print, digital, video/motion, and environmental graphics. Partnering with leadership, stakeholders, and a fellow Senior Multimedia Designer, this designer is fully accountable for assigned projects from creative brief through final delivery and implementation, and brings fresh ideas and emerging tools to a fast-moving team.

Principal Duties And Responsibilities

Creative Concept & Brand Development:

• Develop original, strategically grounded concepts, visual identities, campaigns, and branded experiences that support business objectives.

• Apply strong judgment in typography, composition, color, imagery, and visual storytelling; present concepts and clearly explain design decisions.

• Partner with the VP, Brand & Creative Development and stakeholders to refine creative solutions and maintain brand consistency.

Design & Multimedia Production

• Design and produce polished assets across print, digital, publications, signage, environmental graphics, and promotional materials.

• Develop event themes and branded materials for annual company events, such as the GM Summit and President’s Club.

• Shoot, edit, and produce video and motion graphics content, including animation and audio, for digital and on-property use.

• Adapt creative across platforms, formats, and sizes while maintaining quality and consistency.

• Prepare technically accurate, production-ready files to printer, fabricator, installer, and digital platform specifications.

Project Ownership & Collaboration

• Independently own assigned projects from intake and creative brief through concept, approvals, production, delivery, installation or launch, and closeout.

• Build and manage project schedules, balance concurrent priorities, manage feedback and revisions, and proactively communicate status, risks, and recommendations.

• Coordinate quotes, proofs, specifications, and delivery dates with printers, fabricators, installers, and other vendors.

• Verify final implementation for quality and brand accuracy, resolve issues, and remain accountable for the final result.

• Partner with marketing, sales, resort teams, and web developers to ensure work is integrated and executed accurately.

Creative Technology & Innovation

• Use AI-assisted creative tools thoughtfully for concept exploration, image development, asset enhancement, and production efficiency.

• Evaluate all output, AI-assisted or otherwise, for brand fit, visual quality, licensing and usage rights, and production readiness.

• Stay current on design, video, and production tools and trends, and bring new ideas to the team.

Job Requirements

Education, Essential Training / Certifications and Experience:

• Bachelor’s degree in graphic design, visual communication, video production, or a related field, or equivalent professional experience.

• 7+ years of professional design experience across branding, print, digital, and video/motion (exceptional candidates with 5+ years and a strong portfolio will be considered).

• Proven ability to independently lead creative projects from concept through production and implementation.

• Portfolio required, demonstrating original thinking, design craft, range across print, digital, environmental, and video/motion work, and clearly identified individual contributions.

• Hospitality, resort, or agency experience preferred.

Skills, Knowledge And Abilities

Design & Creative Craft:

• Advanced proficiency in Adobe Photoshop, Illustrator, and InDesign, with exceptional typography, layout, composition, and brand design skills.

• Strong understanding of print specifications, color management, prepress, materials, signage scale, and environmental production and installation.

• Experience designing for digital platforms; familiarity with Figma a plus.

Video, Motion & Imagery

• Proficiency shooting, editing, and finishing video and motion graphics in Premiere Pro and After Effects (or equivalent); audio editing experience a plus.

• Photography fundamentals, compositing, and retouching skills, plus knowledge of image sourcing and licensing.

AI & Emerging Tools

• Practical experience using generative AI tools (e.g., Adobe Firefly) in creative workflows, with sound judgment about quality, usage rights, brand consistency, and production limitations.

Project Delivery & Collaboration

• Strong organization, scheduling, vendor coordination, and stakeholder communication skills; experience with project-tracking tools (e.g., Asana, ••••••••, Smartsheet).

• Able to articulate creative recommendations, incorporate feedback, solve problems, and deliver quality work across competing deadlines.

• Curious, adaptable, detail-oriented self-starter who takes ownership while contributing positively to a collaborative team.