12977-Copywriter - Commerce Creative — New York, NY

Agency

vkcZMnZ 6GZeB

Job Function

Creative

Job Subfunction

Creative Direction

Job Description

Position Summary

We're looking for a Copywriter to join our creative team supporting the General Mills business. This role is dedicated exclusively to General Mills, partnering with internal creative, strategy, and account teams to develop compelling commerce and shopper marketing campaigns across today's leading retail platforms.

Copywriters are responsible for creating cutting-edge work across all platforms using their creative talents and problem solving skills. Copywriters handle projects from initial briefing through completion and collaborate with other departments along the way.

Job Description/Responsibilities

• Develop creative concepts with Art Directors

• Create original copy to produce an effective advertising campaign

• Work closely with all other departments as a team player to ensure that the creative needs of your brands are met

• Work with internal and external production partners to execute work for various mediums

• Edit work for presentation to the client

• Work well under pressure

• Highly motivated and well organized

• Can see other people's point of view, accept and address feedback

• Report to Creative Director

Qualifications

Evidence of creative ability / talent (e.g. book of work).

1-3 years of copywriting experience in an agency setting.

The ideal candidate has proven experience in commerce creative with an understanding of the techniques and strategies that major retail partners like Walmart, Target, Amazon, etc. employ to engage shoppers.

Strong written, communication and presentation skills.

Bachelor’s Degree in English or Advertising preferred.

Familiarity with MAC software and Adobe Creative Suite

Preferred Qualifications

• Shopper marketing and/or commerce marketing experience.

• Experience working with consumer packaged goods (CPG) brands.

• Familiarity with retail media and major retailer ecosystems, including Amazon, Walmart, Target, Kroger, and Instacart.

• Experience writing for digital video, social content, and integrated campaigns.

60,000-70,000

To the extent permissible by local law, twr56J6’Q policy requires employees to work in the office for a minimum of three days a week, unless additional in-office days are directed by their agency or manager.

zdUsQWA is committed to hiring and developing exceptional talent. We agree that talent is uniquely distributed, and we’re focused on developing inclusive teams that can bring the best solutions to everything we do. We strongly believe that celebrating what makes us different makes us better together. Join us—we look forward to getting to know you. We will process your personal data in accordance with our Recruitment Privacy Notice.

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For US Job Seekers

It is the policy of zdUsQWA and any of its affiliates to provide equal employment opportunities to all employees and applicants for employment without regard to race, religion, color, ethnic origin, gender, gender identity, age, marital status, veteran status, sexual orientation, disability, or any other basis prohibited by applicable federal, state, or local law. EOE/AA/M/D/V/F.

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60,000-70,000