Graphic Designer — New York, NY — LinkedIn — 4489105722

Position Overview

ewYvm3 & nfuhNA3pSq n2h5wSJHdXK4A (AAI) is seeking a Graphic Designer to develop brand, e-commerce, packaging, and retail content across a portfolio that includes Fruit of the Loom, Fresh by Fruit of the Loom, Fruit of the Loom Girls, Curvy Couture, and more. This role reports to the Senior Director, Marketing.

This hands-on role brings creative concepts to life under the direction of our creative leadership, with a focus on design, image production, and creative execution. The ideal candidate combines strong design skills with excellent project management, translating campaign concepts into engaging e-commerce and retail experiences while maintaining brand consistency across channels.

Key Responsibilities

Brand & E-Commerce Design

• Design digital marketing assets, including Amazon A+ and Brand Store content, retailer site assets, email, paid social and digital ads, landing pages, and social content.

• Build content to retailer specifications for partners including Target, Walmart, Amazon, HSN, Macy’s, and JCPenney, keeping every brand consistent across channels.

• Create motion content, from animated social posts and paid ads to short product videos and animated Amazon and retailer assets.

• Maintain brand standards, templates, toolkits, and style guides.

• Contribute visual concepts and research to brand and seasonal campaigns, presenting ideas to the creative team.

Image Production & Retouching

• Retouch and color-correct product, model, and lifestyle imagery to company standards as needed.

• Prepare and export final assets to each retailer’s image specifications, managing files so they are easy to find and reuse.

• Review work from retouching vendors and freelancers for quality and consistency.

Packaging & Print

• Create concept variations for packaging, hangtags, and in-store collateral.

• Work with printers and vendors on proofs, sampling, and color approvals.

Creative Operations & Collaboration

• Translate creative direction into clear, on-time deliverables while maintaining brand consistency.

• Manage product and creative approval workflows: review submissions, communicate feedback, and track revisions, escalating key decisions to leadership.

• Coordinate seasonal style guides, mood boards, trend direction, and other creative materials.

• Maintain the creative asset library with current, approved materials and clear version control.

• Partner with Marketing and E-Commerce to align storytelling, campaigns, and launch assets with brand direction.

• Monitor fashion, cultural, and competitive trends to inform creative development.

Qualifications

• 3–6 years of graphic design experience, ideally in apparel, fashion, beauty, or consumer products.

• Experience designing for e-commerce and retail channels, including content such as Amazon A+.

• Advanced skills in Figma, Photoshop, Illustrator, and InDesign; photo retouching and color correction are a must.

• A discerning eye for composition, cropping, typography, and image editing.

• Experience owning creative calendars, approval workflows, and asset libraries across many stakeholders.

• Experience preparing print and packaging files and working with printers on proofs and color.

• Strong organization and time management, with the ability to juggle multiple brands and tight deadlines.

• Clear communication with design, product, sales, and senior leadership, and openness to feedback and changing direction.

• A portfolio showing e-commerce, brand, and print or packaging work (required with application).

What We Offer

We offer a comprehensive benefits package to full-time employees, which includes:

• Excellent medical, dental & vision coverage

• 401(k) with a Company match

• Paid vacation and holidays (and your birthday off too!)

• Employer-funded health reimbursement account

• Disability insurance

• Maternity and parental leave

• Group life insurance

w4f38A & WUwRMY4N6W is an EEO employer. We provide equal opportunities to all employees and applicants without regard to an individual’s age, race, creed, color, religion, national origin, sex (including pregnancy) or sexual orientation, gender expression, military status, marital status, genetic predisposition or carrier status, disability or membership in any other protected class under applicable law.