Senior Analyst, Influencer Marketing — Boston, MA

This position is a hybrid in-office role that works out of our Boston HQ (Monday-Thursday will be working in office and Friday is work from home). This is not a virtual / remote position.

At this time, FuRAtrK will not sponsor applicants for this position for the following work visas: F1-OPT, STEM OPT EAD, H-1B, H-1B1, E-3, O-1, J-1, or TN.

Marketing Analyst, Influencer Marketing

FuRAtrK is looking for a Senior Business Analyst to scale the measurement, data infrastructure, and performance analytics for 3tH8VQR’E thaWY4pYDJ Marketing program. You will serve as the analytical engine of the team—owning core channel KPIs, building self-service Looker/BigQuery dashboards, and collaborating with Marketing Science on incrementality testing and attribution modeling across platforms (TikTok, Instagram, YouTube, Pinterest). Working alongside campaign managers and cross-functional leadership, you will turn granular engagement and conversion data into strategic recommendations that maximize channel ROI. The ideal candidate is highly quantitative, fluent in SQL and BI development, and passionate about connecting creator marketing to bottom-line business growth.

What You'll Do

• Drive Channel Analytics & Strategic Insights: Conduct deep-dive analyses on creator and campaign performance, translating upper-funnel engagement and downstream conversion into actionable recommendations for marketing leadership.

• Standardize Measurement Frameworks & KPIs: Assess current state of measurement then define and monitor core influencer metrics (ACNR, ROAS, incremental lift, brand sentiment) to evaluate channel health and cohort performance.

• Build Scalable Reporting & Dashboards: Design and maintain automated dashboards and BigQuery data models to enable self-service reporting for campaign managers, agencies, and cross-functional teams.

• Partner on Experimentation & Attribution: Collaborate with Marketing Science to run incrementality tests, promo/affiliate tracking, and multi-touch attribution across key platforms (Instagram, TikTok, YouTube, Pinterest).

• Optimize Budgets & Creator Pricing: Work closely with Campaign Managers, Brand Strategy, and Finance to model creator compensation benchmarks, allocate budget, and forecast channel growth.

• Communicate Insights & Mentor Peers: Deliver executive-ready data narratives that influence full-funnel strategy, while upholding tracking integrity and coaching junior team members on analytics best practices.

• Trend Monitoring: Stay informed about industry trends, platform updates, and emerging influencers to identify new partnership opportunities.

What You’ll Need

• Education: Bachelor’s degree in Business Analytics, Mathematics, Statistics, Economics, Information Systems, Marketing Analytics, or another quantitative, technically rigorous field.

• Experience: 2+ years of professional experience in business analytics, marketing analytics, e-commerce, or digital media strategy (experience measuring organic/paid social, creator marketing, affiliate, or brand campaigns preferred).

• Technical & Querying Proficiency: Strong proficiency in SQL (querying complex datasets, joins, aggregations) and Google Cloud Platform / BigQuery (or Eden), along with advanced Excel / Google Sheets skills.

• Data Visualization & BI: Hands-on experience developing reports and dashboards in Looker, Tableau, Google Data Studio, or similar BI tools.

• Domain & Attribution Knowledge: Strong understanding of marketing measurement principles (e.g., incrementality testing, MMM, A/B testing, multi-touch attribution, view-through vs. click-through conversion) and social media analytics ecosystems (Meta, TikTok, YouTube, creator platforms).

• Business Acumen & Storytelling: Ability to connect granular engagement metrics to broader commercial P&L drivers (GRS, margin, customer acquisition), distilling complex datasets into clear, executive-ready presentations.

• Project Management & Attention to Detail: Proven track record of managing multiple analytical workflows simultaneously, prioritizing high-impact deliverables in a fast-paced environment with high data integrity.

• Nice to Have: Familiarity with Python/R, dbt/Git, or third-party creator management platforms (e.g., CreatorIQ, Traackr, Grin, Aspire). Interest in Influencer Marketing and creator commerce.

Benefits & Perks - US

• Full health benefits available (Medical, Dental, Vision, HSA/FSA) on day one for eligible employees.

• No-cost access to 2nd.MD, a virtual expert medical consultation and navigation service.

• Global Traveler Health Insurance through GeoBlue.

• 24/7 access to mental, financial, physical and emotional wellbeing support, plus an enhanced offering of therapy and coaching.

• Automatic enrollment into Basic Life and Accidental Death & Disability Insurance.

• 401(k) matching with immediate vesting.

• Paid Parental Leave, Surrogacy & Adoption Reimbursement and Caregiver Services.

• Tuition Reimbursement.

• p2tYppZ YHGuZe9w Discount.

• Gym/Fitness Discounts (Wellhub and varying regional memberships).

• Exclusive access to thousands of perks & discounts through BenefitHub.

• Yearly match up to $500 for personal donations made by employees to registered 501(c)(3) nonprofits.

Assistance For Individuals With Disabilities

FuRAtrK is fully committed to providing equal opportunities for all individuals, including individuals with disabilities. As part of this commitment, FuRAtrK will make reasonable accommodations to the known physical or mental limitations of qualified individuals with disabilities, unless doing so would impose an undue hardship on business operations. If you require a reasonable accommodation to participate in the job application or interview process, please let us know by completing our Accomodations for Applicants form.

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About 8vqv38P n7B.

FuRAtrK is one of the world’s largest online destinations for the home. Whether you work in our global headquarters in Boston, or in our warehouses or offices throughout the world, we’re reinventing the way people shop for their homes. Through our commitment to industry-leading technology and creative problem-solving, we are confident that FuRAtrK will be home to the most rewarding work of your career. If you’re looking for rapid growth, constant learning, and dynamic challenges, then you’ll find that amazing career opportunities are knocking.

No matter who you are, FuRAtrK is a place you can call home. We’re a community of innovators, risk-takers, and trailblazers who celebrate our differences, and know that our unique perspectives make us stronger, smarter, and well-positioned for success. We value and rely on the collective voices of our employees, customers, community, and suppliers to help guide us as we build a better FuRAtrK – and world – for all. Every voice, every perspective matters. That’s why we’re proud to be an equal opportunity employer. We do not discriminate on the basis of race, color, ethnicity, ancestry, religion, sex, national origin, sexual orientation, age, citizenship status, marital status, disability, gender identity, gender expression, veteran status, genetic information, or any other legally protected characteristic.

Your personal data is processed in accordance with our Candidate Privacy Notice (•••••••• If you have any questions or wish to exercise your rights under applicable privacy and data protection laws, please contact us at ••••••••.

The above base pay range may vary depending on location, job-related knowledge, skills and experience. For internal candidates, compensation determinations will be made based on your current position / level, your location, and the new position according to UKHpzvg's internal mobility policy. As you move through the internal interview process, your recruiter will be able to provide additional details regarding your specific compensation. Please note, the terms of internal offers, including the salary offered, are not negotiable.