Programmatic Trading Manager — Cincinnati, OH
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ОткликнутьсяProgrammatic Campaign Manager responsible for the day-to-day execution of paid programmatic campaigns across a portfolio of brands. You will translate marketing objectives and media plans into end-to-end, full-funnel campaigns, developing audience and inventory strategies and continuously optimizing performance.
Key duties
• Own programmatic campaign execution and optimization across relevant platforms and channels.
• Build full-funnel media plans from objectives, including audience targeting and inventory strategy.
• Analyze campaign performance and use insights to improve outcomes.
• Collaborate with brand and media partners to ensure campaign alignment and execution quality.
• Enhance campaign operations and strengthen measurement practices.
Qualifications & Skills
• Strong hands-on programmatic experience across major platforms and campaign types.
• Proficiency in performance analysis and ongoing optimization.
• Ability to translate media plans into actionable audience/inventory strategies.
• Excellent cross-functional collaboration and communication skills.
• Understanding of measurement and campaign operational best practices.