Copywriter, Sr. — United States

About the Company

Broth is a fully remote, creatively driven healthcare advertising agency based in the New York City area and part of the Supreme Group integrated platform of independently operated companies. The agency develops strategy and creative work for healthcare brands at every stage, from pre-launch planning and brand identity to creative campaigns, medical storytelling, and omnichannel engagement. Its work combines human creativity with modern technology, including proprietary AI tools.

Broth partners with companies of all sizes across rare diseases, hematology, neurology, cardiometabolic conditions, and oncology, including brands involving advanced treatment mechanisms such as gene and cell therapies. The agency is particularly known for supporting emerging and mid-stage biotechnology companies through hands-on, collaborative partnerships. Over the past three years, Broth has supported 17 launches.

Broth is committed to building a diverse and inclusive team where people feel valued, contribute their perspectives, and support one another’s growth.

About the Role

Broth is looking for a Senior Copywriter with strong writing skills, conceptual thinking, and an interactive focus. The role involves developing creative concepts, digital experiences, storyflows, and manuscripts while contributing to brand work, new business opportunities, and internal projects.

You will work independently and collaborate with a multidisciplinary team across different assignments, taking ownership of projects from development through delivery. The position requires managing multiple priorities, responding constructively to feedback, communicating clearly, and adapting as business needs evolve.

This role also offers opportunities to contribute ideas, learn from experienced colleagues, strengthen your creative craft, and build greater creative ownership and visibility with clients.

Key Responsibilities

Copywriting & Creative Development

• Create storyflows and manuscripts that align with the brief, including strategy, tone, and target audience.

• Develop a strong understanding of brand data, annotations, and guidelines while building familiarity with broader category and competitor information.

• Identify and review relevant publications and use resources such as PubMed, ClinicalTrials.gov, and Medscape to understand the category and brand.

• Own small- to mid-sized tactical projects with less supervision.

• Manage multiple projects simultaneously and recognize when guidance is needed.

• Contribute reliable creative concepts for brand assignments, projects, and new business opportunities.

• Interpret creative briefs and audience insights to develop meaningful ideas and tactics.

Client & Cross-Functional Collaboration

• Work closely with Art, Account, Project Management, Medical, Editorial, and other team members to deliver assignments.

• Present concepts and manuscripts internally and to clients, clearly explaining the thinking behind the work.

• Listen in on and participate in PRC meetings.

• Contribute to discussions about workflows and timelines, communicate progress, and identify challenges early.

• Take ownership of assignments, keep work moving, and seek guidance when needed.

Required Qualifications

• Bachelor’s degree with a strong foundation in writing and communication.

• 2+ years of copywriting experience, ideally within an advertising or marketing agency.

• 1+ year of experience with a healthcare, pharmaceutical, or life sciences agency.

• Strong organizational skills and the ability to manage multiple projects while recognizing when to ask for guidance.

What Makes You a Great Fit at Broth

• Unique Perspective: Bring your own experiences and ideas to contribute to the team and its creative work.

• Flexibility and Adaptability: Adjust to changing priorities, take on different responsibilities, and support the team where needed.

• Proactive Communication: Share updates, ask clear questions, and keep colleagues informed, particularly when working across time zones.

• Self-Direction and Ownership: Take initiative, manage your time effectively, and follow through without constant supervision.

• Collaborative Spirit: Welcome feedback, learn from colleagues, and share knowledge with others.

• Tech-Forward Mindset: Be comfortable exploring AI and digital tools, learning new systems, and finding smarter ways to work.

• Positive Approach: Be willing to try new things, take on challenges, treat people well, and work hard while enjoying the experience.

How to Apply

Submit your résumé along with either a link to your online portfolio or a PDF showcasing your creative work.