Content Producer — National Aquarium, Baltimore, MD

Job Title: Content Producer

Posting Date:November 2026

Job Department: Marketing

Schedule: Full Time

Job Type: On-site/Hybrid

Location: Candler 111 Market Pl Suite 800 Baltimore MD 21202

Job Summary

The National Aquarium is seeking a Content Producer to create written and visual content for external audiences that drives audience acquisition and engagement, strengthens brand and reputation and elevates thought leadership. As part of a nimble content unit, the role produces and adapts high-performing content for social, web and email and supports broader multi-platform needs ranging from video and photography to copywriting and editing.

Key Requirements

Essential responsibilities include:

• Create written and multimedia content (photo, video, audio, motion) aligned with brand and strategy

• Contribute a brand-informed creative perspective to content planning and execution.

• Partner with the social media team to identify and act on relevant trends quickly

• Optimize and adapt content for cross-channel performance.

• Reviews and proofreads content to ensure brand voice and consistency.

• Follow production workflows established by departmental leaders

• Maintain accurate project status and tasks in the project management system.

• With the support from Content Manager, ensure all deliverables are on time and budget

• Cross-train to support team flexibility, redundancy, and professional growth.

• Collaborate with internal and external partners to align priorities and engage target audiences

• Support company mission.

• Adhere to all organizational and departmental policies and procedures.

• Other duties as assigned or required.

Qualifications

• Bachelor’s degree in marketing, communications, multimedia design or equivalent experience.

• 2+ years of content creation/production experience.

• Proficiency in video, photography, and basic motion/animation.

• Proficiency with Adobe Creative Cloud

• Experience producing and editing content for digital platforms (social, web, email)

• Portfolio demonstrating strong visual judgment and attention to detail.

• Superior writing and editing skills.

• Strong interpersonal and collaboration skills

• Detail-oriented with the ability to prioritize, meet deadlines, and balance multiple projects

Total Compensation Information

Salary range ($45,000-$55,699 Annual). National Aquarium provides an excellent benefits package, including four weeks paid time off, and six paid floating holidays and up to four weeks of paid family leave. Employees are eligible for health care (single and family) after 30 days of full-time work. Conservation day leave and 401(k) plan with employer match available.

About The National Aquarium

Established in 1981, the National Aquarium in Baltimore, Maryland, is a nonprofit organization whose mission is to connect people with nature to inspire compassion and care for our ocean planet. The Aquarium’s award-winning habitats are home to thousands of animals representing hundreds of species of fish, birds, amphibians, reptiles and mammals. We are proud to be accredited by the Association of Zoos and Aquariums (AZA) and exceed industry standards in all aspects of animal care and welfare.

More than 1.2 million people visit the Aquarium each year to experience our immersive exhibits, and we reach far more through our science-based education programs and hands-on field conservation work. The National Aquarium is one of the top three aquariums in the United States and the largest paid cultural attraction in Maryland.

Our Mission and Goals

The Aquarium’s mission—to connect people with nature to inspire compassion and care for our ocean planet—begins within the walls of its buildings, but it does not end there. The Aquarium protects, enhances and restores natural resources through education and engagement, habitat restoration, animal rescue and sustainable business practices, with its conservation work guided by three overarching goals—to combat climate change, save wildlife and habitats, and stop plastic pollution.

Our Values

At the National Aquarium, our core values form the basis for our beliefs about our organization, our colleagues and ourselves, and serve as the framework to guide our behaviors and actions to achieve our mission.

Connection: We take the time to build lasting connections with each other, our guests, the animals in our care and the nature that surrounds us. We communicate clearly and collaborate readily within and across teams. We engage thoughtfully with our partners. We practice shared accountability.

Curiosity: We center learning and growth in all that we do. Our people are empowered to explore new approaches. We support taking risks. We value diverse perspectives and bold ideas. We embrace change.

Optimism: We celebrate the power of positive moments and shared experiences. We seek out opportunities to have fun. We reconnect with our purpose through sharing successes with our colleagues.

Service: We are in service to each other, our guests and our communities. We make intentional decisions and actions for the benefit of the people and animals within our organization.

Wellbeing: We ensure our people and animals have what they need mentally and physically to thrive. We are committed to improving the wellbeing of communities and sharing the healing power of natural for all.

Our Commitment to Diversity, Equity, Inclusion and Justice

National Aquarium values an inclusive and diverse environment for all employees, volunteers, and interns. Our goal is to recruit, develop, and retain the most talented people from a candidate pool representative of the variety of communities we serve. With a commitment to diversity, equity, inclusion, and justice, the Aquarium is proud to be an Equal Opportunity Employer and promotes an environment free from all discrimination and harassment.

In the selection and retention of employees, volunteers, and interns, we do not discriminate on the basis of race, color, religion or belief, national, social, or ethnic origin, ancestry, citizenship status, age, physical, mental, or sensory disability, sex (including pregnancy or childbirth), marital status, veteran status, sexual orientation, gender identity and/or expression, genetic information, arrest record, family or caregiver status, HIV status, socioeconomic status, or any other characteristic protected by applicable federal, state, or local law.

Our organization is dedicated to this policy with respect to all terms and conditions of employment, including but not limited to recruitment, training, promotions, performance management, and separation, and general treatment during time of employment.