Manager, Integrated Media Planning - Automotive — New York, NY

Agency

dtu

Job Function

Media

Job Subfunction

Media Planning and Buying

Job Description

We are Z2B, Cannes Lions 2024 Media Network of the Year, RECMA's Best-Performing Media Network Globally, and COMvergence's #1 Global Agency Network. As the world’s largest media network, working in over 100 countries, we excel at making better decisions, faster. By combining innovation, creativity, empathy, and evidence, we help clients move faster, reach further, and take smarter risks in a world full of opportunities

We pride ourselves on being a people-obsessed, outcomes-focused business that applies evidence and data-based solutions, married with the practice of empathy, to drive performance and growth. When working with our clients, we put ourselves in the shoes of the consumer in order to see the world through their eyes. We focus on finding greater empathy with the consumer so as to uncover insights and opportunities that deliver more valued and valuable connections.

Overview

As the Manager, Integrated Media Planning – Automotive

you'll help shape media strategy for a growing automotive brand.

The manager will help to develop and lead cross-channel media strategies across TV, video, digital, social, and emerging platforms for a rapidly growing automotive client.

What You'll Do

• Build, execute, and optimize integrated media plans.

• Partner with senior leaders on media strategy and client recommendations.

• Analyze campaign performance and turn insights into action.

• Lead client presentations and key planning initiatives.

• Mentor and develop junior team members.

What You'll Bring

• 3-5 years of media planning experience; cross-channel experience preferred.

• Strong understanding of media strategy, research, analytics, and measurement.

• Experience presenting to clients and developing strategic recommendations.

• Proven ability to lead and develop junior talent.

• Curiosity, critical thinking, and a passion for media and consumer behavior.

Nice to Have

• DDS/Spot Toolkit (Daisy)

• PlanIt or similar media planning tools

Why Join Us?

• Work on a growing automotive portfolio with significant expansion plans.

• Gain exposure to a wide range of media channels and disciplines.

• Be part of a collaborative team that embraces innovation and new opportunities.

• Enjoy the support and resources of a larger organization while making a meaningful impact.

$50,000 - $95,000

To the extent permissible by local law, Omnicom’s policy requires employees to work in the office for a minimum of three days a week, unless additional in-office days are directed by their agency or manager.

Omnicom is committed to hiring and developing exceptional talent. We agree that talent is uniquely distributed, and we’re focused on developing inclusive teams that can bring the best solutions to everything we do. We strongly believe that celebrating what makes us different makes us better together. Join us—we look forward to getting to know you. We will process your personal data in accordance with our Recruitment Privacy Notice.

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For US Job Seekers

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$50,000 - $95,000