Social Media Manager — Robert Half, Miami, FL

We are seeking a creative, strategic, and results-driven Marketing & Communications Manager to lead social media, content marketing, and communications initiatives for a prominent commercial real estate firm in South Florida.

This is an exciting opportunity for a marketing professional who excels at storytelling, understands brand strategy, and knows how to create impactful content that drives brand awareness, engagement, and business growth.

Key Responsibilities:

• Develop and execute social media strategies across LinkedIn, Instagram, YouTube, and emerging platforms.

• Create, write, edit, and publish engaging content, including graphics, videos, market insights, property highlights, company news, and employee features.

• Manage the content calendar and coordinate marketing campaigns aligned with business development and corporate initiatives.

• Support public relations efforts, press releases, award submissions, company announcements, and executive communications.

• Collaborate with leadership and business professionals to showcase company achievements, listings, market reports, events, and community involvement.

• Empower and train team members to build their personal brands and strengthen their social media presence.

• Monitor social media analytics, evaluate campaign performance, and identify opportunities to increase engagement and reach.

• Maintain brand consistency across all marketing and communications materials.

• Coordinate with creative partners, photographers, videographers, and external marketing agencies.

• Support design initiatives, including brochures, email campaigns, and website development.

Qualifications:

• Bachelor's degree in Marketing, Communications, Public Relations, Journalism, or a related field.

• 3+ years of experience in social media marketing, communications, or content marketing.

• Exceptional writing, editing, and storytelling skills.

• Experience managing corporate social media accounts and digital campaigns.

• Proficiency in Canva, Adobe Creative Suite, Microsoft Office, and social media management platforms.

• Strong organizational and project management skills.

• Experience in commercial real estate, professional services, or B2B marketing is preferred.

• Video editing, photography, and email marketing experience are a plus.

The Ideal Candidate:

A creative storyteller with a strategic mindset, strong attention to detail, and the ability to thrive in a fast-paced, collaborative environment. Someone who is passionate about building brands, creating compelling content, and supporting business growth.