Sr Programmatic Specialist — European Union

5w5XeffJ EkbZg is looking for an experienced Programmatic Specialist to join our team full-time and take ownership of our programmatic advertising function.

In this role, you will be responsible for developing and executing our programmatic strategy, managing campaigns, optimising performance, and building a scalable programmatic acquisition channel. You will play a key role in identifying growth opportunities, improving campaign efficiency, and driving measurable business results.

Responsibilities:

• Own and develop FdwbgPdT DCdG6’k programmatic strategy and roadmap.

• Plan, launch, optimise, and scale programmatic campaigns through Adform.

• Manage the full campaign lifecycle, including setup, targeting, bidding, optimisation, reporting, and performance analysis.

• Develop testing strategies for creatives, audiences, funnels, and campaign structures.

• Analyse campaign performance, ROI, and attribution data to identify optimisation opportunities.

• Create media plans and performance reports for programmatic activity.

• Identify new opportunities to improve acquisition performance and expand programmatic capabilities.

• Work closely with the creative team to analyze creative performance and provide recommendations on the best-performing concepts, formats, and messaging.

• Build processes and best practices for scaling the programmatic function.

Requirements:

• 3+ years of experience running paid advertising campaigns with a strong focus on programmatic media buying.

• iGaming experience is mandatory.

• Hands-on experience with Adform and a strong understanding of its technical capabilities.

• Strong understanding of programmatic advertising, targeting, bidding strategies, and campaign optimisation.

• Experience in affiliate marketing and performance acquisition models.

• Strong visual sense and an eye for design, with the ability to evaluate ad creatives and ensure they are visually appealing, engaging, and effective across programmatic formats.

• Experience running campaigns across display, video, CTV, audio, or digital out-of-home channels.

• Strong understanding of tracking, attribution, analytics, and performance marketing technology.

• Experience working with CPA, CPL, CPI, CPM, and ROAS-based campaigns.

• Ability to analyse data, identify opportunities, and make performance-driven decisions.

• Experience testing and scaling new traffic sources in competitive or regulated niches.

What we offer:

• Diverse career growth opportunities.

• Friendly and supportive colleagues.

• Highly competitive compensation.

• Attractive “Refer a Friend” bonus program.

• Fully remote work opportunity.

• Advanced benefits package (public holidays, annual vacations, covered sick leave, additional days off, etc).

• Paid trainings and work-related courses.

• Mental health support (psychological sessions, coaching, therapy).

• Monthly virtual teambuildings to stay connected and engaged.